Artificial intelligence is reshaping business at breakneck speed. But while it unlocks new opportunities, it also opens the door for cybercriminals to get smarter, faster, and harder to detect. The same tools that drive innovation can also be weaponized—and the threats are evolving just as quickly as the technology itself.
Let’s shed some light on the real AI dangers your business should be watching—and how to guard against them.
Deepfake Impersonators in Video Meetings
AI-generated deepfakes have become eerily convincing—and they’re now being used to launch sophisticated social engineering attacks. In one recent case, a cryptocurrency employee joined a Zoom call with what appeared to be their company’s senior leadership. The “executives” urged them to install a Zoom extension. In reality, they were highly realistic AI deepfakes, orchestrated as part of a North Korean intrusion attempt.
How to protect yourself:
These impersonation scams can override traditional verification processes. Watch for inconsistencies: unnatural lighting, facial glitches, odd pauses, or delayed audio. Establish internal protocols for verifying unusual requests—even when they appear to come from someone high up.
AI-Supercharged Phishing Emails
Phishing isn’t new—but AI is making it harder to detect. Where old scams were riddled with typos and bad grammar, AI-written phishing emails are slick, polished, and increasingly personalized. Some attackers now use AI to localize content for global audiences, scaling campaigns faster than ever.
How to protect yourself:
Relying on spelling errors as a red flag is no longer enough. Bolster your defenses with multi-factor authentication (MFA) and ongoing security awareness training. Teach your team to recognize other warning signs—like messages that create urgency or push for immediate action.
Fake AI Tools That Hide Real Malware
Cybercriminals are also exploiting the hype around AI to distribute malware disguised as “must-have” tools. These traps are often tied to trending topics or seasons—like fake “AI video generators” or cracked ChatGPT software.
In one case, a TikTok account promoted a method for installing “cracked” AI software using a PowerShell command. But the download turned out to be part of a malware campaign, not a productivity shortcut.
How to protect yourself:
Before downloading any new AI tool, ask your IT provider or managed service partner (MSP) to vet it first. A tool that seems too good to be true—especially if it’s free or “cracked”—probably is. And again, security awareness training is crucial.
Bottom Line: AI Doesn’t Have to Be Scary
Yes, AI threats are real—but they’re manageable with the right strategy and training in place. From deepfakes to phishing to malicious software, attackers are evolving. But so can you.
Let’s put strong defenses between your business and the threats lurking in the AI shadows.
👉 Schedule your free discovery call today and learn how to safeguard your team from AI-driven attacks—before they become a real problem.